FOCUS FORWARD COACHING
Whitney is incredible! I absolutely loved getting to know her through this process of designing her brand and website. She is truly incredible at what she does and has a heart for this work that goes much deeper.
I loved diving deep with what her vision is for her business and coming up with something that was approachable, clean, professional, inviting, and transforming! She’s already doing amazing things with her work and I’m stoked I got to be apart of it!
Check out my exclusive Q&A with Whitney
She chats about the moment that changed her life forever and what she’s gaining from following her heart spark for this dream and adventure!
LMTM: WHAT IGNITED YOUR PASSION FOR THE WORK THAT YOU DO?:
Whitney: In 2012, as a new coach in a technical company, I attended a 2 day training regarding behaviors I could implement to draw optimal performance from my team. After attending, I fell in love with the material and started facilitating and training it. I love helping people realize their own potential and also maximize the potential in others.
LMTM: DID YOUR EDUCATION HELP PREP YOU FOR YOUR INDUSTRY OR STARTING YOUR OWN BUSINESS? OR ARE YOU SELF-TAUGHT?:
Whitney: This is an interesting one. I have been formally trained as a facilitator, in tools like the Forte communication assesssment, and the Predictive Index tool, and have facilitated literally hundreds of trainings and workshops to help team and leaders reach higher levels of performance. My formal background is in engineering and my experience over the last 6 years has taught me how to be an amazing coach. I don’t hold a formal certification; however, I have coached hundreds of people for thousands of hours.
LMTM: WHAT’S THE HARDEST LESSON YOU'VE LEARNED IN YOUR BUSINESS?:
Whitney: There are several. Progress is more important than perfection is probably the first. Also, I’ve learned that my mindset needs to be in the right place for me to be successful, so I’ve been working on that as well.
LMTM: WHAT DO YOU WISH YOU WOULD HAVE KNOWN WHEN YOU STARTED OUT?:
Whitney: Just have faith and go for it. As a planner, this was hard for me, but I took a leap of faith...well, really several small leaps, and I am so much better off for it.
LMTM: WHAT WAS THE AH-HA "I'M DOIN' THIS" MOMENT THAT INSPIRED YOU TO FOLLOW YOUR HEART SPARK OF STARTING YOUR OWN BUSINESS?:
Whitney: For me, my desire to coach others in self awareness, communication, and team development came out of a tragic event in my own life. Long story short, I was involved in an act of workplace violence several years ago where several people lost their lives. I was so close to what happened that, if the shooter had known where I was, I could have lost my life. After that event, I re-evaluated what was important to me and realized that I wanted to do something different with my life that would have more impact, as well as helping others understand one another on a deeper level - with the hope of preventing issues like the one I experienced.
LMTM: WHAT HAVE YOU GAINED OR HOPE TO GAIN FROM FOLLOWING THIS DREAM AND ADVENTURE?:
Whitney: To fulfill my true purpose. One of my favorite quotes is from the philosopher Confucius, who said that ....If you find work you love, you’ll never work another day in your life....When I love what I do, I could be working hard, but it feels invigorating and amazing. I want to design the life I want and I want the freedom to live the life I choose.
LMTM: WHY DID YOU ULTIMATELY DECIDE TO WORK WITH ME FOR YOUR CUSTOM BRAND AND WEBSITE DESIGN?:
Whitney: Dana made me feel comfortable from the very first moment we spoke. She is so talented, and personable, and understanding. She led me through a great process, which helped me focus my ideas of what I wanted. Prior to that, I was paralyzed by the fear of doing something “wrong” with my brand. Since Dana took my hand and led me through her process, I have felt 100% comfortable and have never looked back. She is a master of her craft and is amazing when it comes to listening to you and creating your brand and website. She incorporated so many amazing aspects and designs, simply by asking me questions and exploring what I was passionate about. We have not only worked together to create a brand and website that I am incredibly proud of, but also forged a life-long friendship on the process. She is my go to...my ride or die...lol...and she’s stuck with me! :)
WORDS FROM WHITNEY:
Dana made me feel comfortable from the very first moment we spoke.